• The New York Times Sunday Book Review
    ...The kick of this ridiculously entertaining book is the haze of delirium it creates in the reader’s brain, which is buffeted throughout by wild plot twists, abrupt shifts of mood and verbal style, sudden narrative somersaults, all flashing by at vertigo-inducing speed.... Jaff’s woozy supernatural saga is effectively scary and great fun to read: It’s screwball horror. More »

  • San Francisco Book Review
    Love is Red by Sophie Jaff is one dynamic novel.... brilliantly well written in a way that makes readers feel like they have plummeted into the story themselves.... Absolutely, out of this world. More »

  • Smart Bitches, Trashy Books
    ...Jaff’s debut is more than just a whirlwind thriller, and the fantasy aspect adds that perfect bite to separate it from one genre. For me, it’s really unlike anything I’ve read before... More »

  • My Bookish Ways
    Love is Red is an absorbing story that, strangely, IS a love story, but also a look at our increasingly tenuous connections to others in a society obsessed with social media. More »

  • No More Grumpy Bookseller
    Love is Red is a cross genre read for sure - blending together thriller, romance, and fantasy elements, amongst others. More »